Dream11 Ends Sponsorship Deal, BCCI Left Without Team Sponsor Ahead of Asia Cup

There is big news in the world of Indian cricket. The Indian team has lost its main sponsor. Dream11, a fantasy sports company, has ended its deal with the BCCI. This has happened just before the Asia Cup, which is a very big tournament.

This means that the Indian team might play without a sponsor on their jersey. The news is a surprise. It also shows a big change in the world of online games in India.

Why Did Dream11 Pull Out Sponsorship

Dream11's deal with the BCCI was supposed to last for three years. It was a very big deal worth ₹358 crore. But a new law has come out in India. It is called "The Promotion and Regulation of Online Gaming Bill, 2025."

This new law has a big effect on companies that have online games for money. The law has banned these games.

Since this new law affects Dream11's main business, they decided to end their sponsorship. A clause in their contract allows them to do this without any penalty if a new law affects their business.

So, they told the BCCI that they cannot continue with the deal.

What Happens Now?

The BCCI is now without a main sponsor for the Indian cricket team. The Asia Cup is starting on September 9. The BCCI has very little time to find a new sponsor.

Reports say that the Indian team's jerseys for the Asia Cup were already printed with the Dream11 logo. But now, those jerseys will not be used. The BCCI will now have to find a new sponsor very quickly. But it is a difficult thing to do on such short notice.

Some experts believe that the Indian team might have to play the Asia Cup without any sponsor's name on their jerseys. This would be a very rare sight.

A Look at Other Sponsors

This is not the first time a sponsor has had problems after a deal with the BCCI. In the past, other companies like Sahara and Byju's have also had problems. People in the cricket world even joke about a "jersey jinx."

But the BCCI's jersey is still a very big brand. It is one of the most valuable sponsorships in the country. Many companies would still want to be the main sponsor.

The BCCI will likely start a process to find a new sponsor very soon.

FAQs

Has Dream11 ended its sponsorship with the BCCI? 

Yes, they have ended the deal after a new law was passed.

Why did the deal end? 

A new law has banned their main business, which made it hard for them to continue.

Will India play without a sponsor in the Asia Cup? 

It is possible, as the BCCI has little time to find a new sponsor.

How much was the deal worth? 

The three-year deal was worth ₹358 crore.